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Ghar Wapsi - one analysis

ghar wapsi2

Roaming around in the market in your town, you are thirsty

Roaming around in the market in your town, you are thirsty

You see a hand-written sign board on the street with an arrow  – We serve Nimbu-paani in kulhad

Your see a billionaire celebrity’s big picture billboard saying – we serve a black fizzy refreshing tasty drink

No rich or powerful man owns nimbu-paani, no celebrity  endorses nimbu-paani

Movie stars, sports stars endorse this black fizzy drink

You recall reading somewhere – nimbu-paani is good for health, it cleanses the liver, kidneys and increases immunity

You recall reading somewhere – black fizzy drink has lot of sugar, causes obesity, diabetes, heart problems

You decide to explore both the places

You decide to explore both the places

On your way, you see some average looking (by today’s standard) volunteers cheering for nimbu-paani

Looking at the competition from nimbu-paani, black fizzy drink owners hire an IIM graduate for marketing

Nimbu-paani place is in a narrow street, lot of kulhads are littered around

Lot of plastic bottles and plastic cups are consumed at fizzy-drink place, but there is designated place for that ‘useless’ plastic, so it looks more organized

There is barely space for a car but you can figure out that when there were no cars on earth and plastic was not invented, this was a royal street

There is a separate designated place for cars, for people, for residual plastic – it looks much sophisticated & systematic

You are few meters away from nimbu-paani

You are few meters away from fizzy drink

Nimbu-paani volunteer is astonished to see that despite nimbu-paani being a superior product, people are flocking to black fizzy drink

IIM marketing guy hires another billionaire celebrity to vouch for their drink

Frustrated, nimbu-paani volunteer talks rudely to a potential customer

Having huge cash reserve, black fizzy drink company offers free drink for a month. They know nimbu-paani cannot match their offer & will have to shut shop soon. Then they can charge anything

Media makes hue and cry over rude behaviour

Media is ga-ga over free drink

Another volunteer shouts -  nimbu-paani is good for health, no one listens to him

Fizzy drink pays one TV channel X, they show an hour long program praising their drink

Volunteers go home. Remember, no one owns nimbu-paani anyway

Some more TV channels are impressed by what was shown on channel X & show more programs endorsing fizzy drink #MentalSlaves

Nimbu-paani place - the floor, walls & surroundings are rustic, rough, grainy, coarse

Black fizzy drink place - The surroundings are flashy, smooth, shiny

  1. today’s definition, everything looks backward, made for poor people

  2. today’s definition, everything looks modern, made for rich people

 

Nimbu-paani is good in long term, for your health – but you tend to ignore this fact

This drink is dangerous, especially if taken consistently – but you tend to ignore this fact

Because no one said it loudly

Famous people on TV, in newspapers, media say fizzy drink is a good thing

Some volunteers are at home, trying not to remember the defeat & are watching a cricket match. Some new volunteers join the nimbu-paani campaign, but the whole movement is haphazard. Remember, no one owns nimbu-paani

How you plan to handle the residual plastic, the adverse effects on health – someone asks. 

No one gives him a damn

This is crude, native, rough

This is glamorous, romantic, marvelous

Result – despite being cheaper, healthier & having little or no side-effects on environment, the customers are few

Huge number of customers – the residual plastic bottles, adverse effects on health take a huge toll, but all that is suppressed, so the company keepsgrowing (?)

 

One fine day – after (how) long, the world awakens - thirsty, very thirsty; only to find nimbu-paani is what they had always been yearning for

Votes of thanks pour from everywhere for the unknown volunteers, who, despite the odds being against them, kept the nimbu-paani alive.

Author: Arun Chaba

Published: Feb 24, 2015

Disclaimer: The opinions expressed within this article are the personal opinions of the author. Jagrit Bharat is not responsible for the accuracy, completeness, suitability, or validity of any information in this article. All information is provided on an as-is basis. The information, facts or opinions appearing in the article do not reflect the views of Jagrit Bharat and Jagrit Bharat does not assume any responsibility or liability for the same.

कश्मीर और सेकुलरिज्म

Kashmir and Secularism

जम्‍मू कश्‍मीर में भाजपा-पीडीपी के बीच गठबंधन का बहुत ज्‍यादा विरोध भी हो रहा है और समर्थन भी। मुझे लगता है मौका दिया जाना चाहिए, क्‍योंकि आप दिल्‍ली में बैठकर विरोध तो कर रहे हैं लेकिन 1990 के बाद आपमें से किसी ने कश्‍मीरी पंडितों के दर्द को न झेला है, न समझा है। लेकिन मुझे लगता है कि उजड़े हुए कश्‍मीरी पंडितों को घाटी में बसाने वाली यह पहली सरकार आई है, अन्‍यथा कोई उनकी सुध नहीं लेता था। उनकी बात करना भी सांप्रदायिकता के खांचे में आता था। यह तय मानिए कि कश्‍मीर की घाटी को नेहरू से लेकर आज तक के सेक्‍यूलरवादियों ने इतना उलझा दिया है कि बिना जनसंख्‍या में बदलाव लाए, बिना नया प्रयोग किये सीधे सीधे आप वहां से 370 नहीं हटा सकते हैं। 65 साल इंतजार किया है, तो थोड़ा और इंतजार करने में अर्धर्य क्‍यों हो रहे हैं।

मैं जनसंघ का पहला घोषणा पत्र पढ़ रहा था, जिसमें जम्‍मू-कश्‍मीर को लेकर बड़ा ही खूबसूरत फॉर्मूला दिया गया था, जो मुझे उचित लगता है। उस घोषणा पत्र को डॉ श्‍यामाप्रसाद मुखर्जी के कहने पर बलराज मधोक ने तैयार किया था। उस फॉर्मूला के तहत जम्‍मू व लददाख के लोग धारा- 370 की समाप्ति चाहते हैं, इसलिए इन्‍हें मिलाकर एक स्‍वतंत्र राज्‍य बना देना चाहिए, जो धारा 370 से पूरी तरह से मुक्‍त होगा।


इसके बाद केवल घाटी बचेगी जहां धारा 370 लगी रहे। धारा 370 के कारण घाटी का अविकास तो दिख ही रहा है, जब 370 के बिना जम्‍मू-लदाख में विकास होगा तो घाटी के लोग भी देर सवेर धारा 370 को हटाने की मांग के लिए सडक पर उतरेंगे और यही वह मौका होगा जब घाटी से भी 370 को हटाने की प्रक्रिया शुरू होगी।

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